Tag: marketing

How Does Hiring A Social Media Correspondent Improve Open House Events?

If you’re planning a live event for your property – an open house, a limited time incentive program to encourage…

Big News! AppFolio Acquires Premier Rental Housing Syndicator RentLinx

Spring is in the air, and with spring comes growth and change. We are so excited to announce that we are expanding our services with the acquisition of RentLinx.

Ten Words That Will Drive Traffic and Revenue UP!

There was a time that the mantra for every real estate professional was “Focus on location, location, location.” With the…

Is Your Property “Too Dated” for the Current Market?

Staging a model apartment for maximum impact is about more than just throwing around a few couch cushions and dressing…

Marketing for Mobile Apartment Seekers

Understanding the “Three P’s” of Resident Marketing Reaching mobile consumers has never been more important than it is today. If…

Creating Engaging Visual Content: 4 Tips for Property Management Companies

If you want to drive more traffic to your property management website, and generate more social buzz, you’ll need rich,…

Does Your Web Content Sell Your Community or Bore Your Reader?

So, you’re ready to launch a new property management website, or you’ve launched one recently. You probably already know you…

4 Reasons It’s Time to Enhance Your Property Management Website with Photos

We’re living in a visual culture where images increase emotional connections and enhance relationship building strategies. If you’ve spent more…

Are You Ready for Today’s Renter? A Millennial Appraisal

Knowing your key demographic is crucial for the success of your business. With Millennials making up 40% of the rental…

Transform Your Marketing: Strategies for the Modern Property Manager (Webinar Recap)

We hosted a fun and informative webinar featuring New York Times best-selling author Jay Baer and Erica Campbell Byrum, Director of Social Media at For Rent Media Solutions. They shared great advice and real world examples of how great marketing is about help not hype.