Thursday, May 22 | 11 AM PT / 2 PM ET

New Resident Research:

How Renter Preferences Create Winning Strategies

In today’s rental market, satisfying residents is crucial. Are you confident your resident experience still makes the grade? Find out as we reveal new insights from the 2025 Renter Preferences Report.

What You'll Learn:

Educational Session

Thursday, May 22 | 11 AM PT / 2 PM ET

New Resident Research:

How Renter Preferences Create Winning Strategies

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Panelists

Lia Nichole Smith

SVP of Education and Research, ApartmentRatings.com and SatisFacts Research

Lia Nichole Smith is the SVP of Education and Performance for SatisFacts Research and ApartmentRatings. She has presented at several industry events and webinars on topics related to resident retention, reputation management, and resident satisfaction.

James Erickson

Marketing Intelligence Lead, AppFolio

Before joining AppFolio, James spent nearly a decade at Forrester Research and worked at several different startups. During his time with AppFolio, James has been key to bringing several of its most impactful industry reports to life. Outside of work, he enjoys golf, cooking, and all things outdoors.

Learn. Collaborate. Engage.

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