Reedy & Company Selects AppFolio to Drive Ongoing Performance

Santa Barbara, California — AppFolio, (NASDAQ:APPF), the technology leader powering the future of the real estate industry, announced Reedy & Company, a leading Memphis-based property management company has signed a five year contract and is fully integrated with AppFolio's suite of products to support their entire portfolio.

Reedy & Company manages a diverse portfolio of more than 3,500 properties including multi-family, single-family, affordable housing and commercial units across Tennessee, Mississippi and Arkansas. After identifying the need for a robust, scalable solution to support its growing real estate portfolio and evaluating a number of leading property management software companies, they selected AppFolio Property Manager Max to manage their real estate portfolio due to its industry-leading innovation and AI capabilities.

“We chose AppFolio for its innovative property management solutions that align perfectly with our commitment to operational excellence and enhancing resident and owner experiences. Its comprehensive technology platform replaced five other solutions we had previously been using. By leveraging AppFolio’s advanced automation, data analytics, and AI-driven tools, we expect to streamline our workflows, improve communication, and gain valuable insights that will significantly impact our operations,” said Grant Hubbard, Vice President at Reedy & Company.

“With a diverse portfolio and plans to utilize key features such as Leasing CRM, Leasing Signals, and Database API, we are confident that the transition to AppFolio Property Manager will enhance our ability to manage our growing number of units efficiently while continuing to provide exceptional service to our residents and owners,” Hubbard continued.

“Reedy & Company exemplifies the type of multifaceted property management company that we look for in a customer,” said Katelyn Graumann, Vice President of Customer Success and Growth at AppFolio. “Our customers continue to see great value in our one powerful platform and AI-powered offerings that set the standard for innovation within the industry and help them grow their businesses.”

Over the past year, AppFolio has continued to innovate aggressively to provide the most comprehensive property management software platform on the market. This includes the announcement of FolioSpace, a next-generation resident experience that redefines how property managers and renters connect throughout the entire resident journey, along with new capabilities for Realm-X, its embedded generative AI that provides intelligent, real-time assistance by combining the latest foundation models with industry-specific context.