Using Technology to Simplify the Tenant Screening Process

From verifying documentation to analyzing information, making critical resident decisions, and complying with fair housing laws, tenant screening is one…

Stay in the Know with These Affordable Housing Resources

Understanding, managing, and staying compliant with affordable housing regulations is no simple task. Here’s a roundup of some resources that…

Three Leasing KPIs Every Property Manager Should Track to Optimize Their Business

According to the NMHC Quarterly Survey of Apartment Conditions, 66% of businesses say that apartment market conditions in their local…

How Property Management Companies Can Benefit from Adopting Consumer Payment Trends

Whether it’s purchasing groceries with the tap of a phone, transferring funds through a digital wallet, or buying big-ticket items…

Property Management Marketing 101: Tips to Attract More Leads This Leasing Season

Effective brand marketing has never been more critical for property management companies as they compete in one of the most…

Your Ultimate Guide to Leasing Season: How to Maximize Profit and Efficiency

For residential property management, leasing season runs from May through September, with July and August typically seeing the most volume….

How Offering Financial Flexibility Benefits Your Business and Residents

When it comes to consumer preferences, change is inevitable. However, over the last few years, consumer behaviors have shifted faster…

A Closer Look at Affordable Housing

Affordable housing refers to housing that costs less than 30% of a household’s income. Harvard University and Habitat for Humanity’s…

How to Set Your Marketing Team up for Success

When businesses were reevaluating standard operating procedures in light of the shakeup caused by the pandemic, AppFolio worked with Lisa…