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Insights and Strategies

AI for Property Management

See how new advancements in AI for property management and automated property management systems can help you run a more profitable business and deliver extraordinary experiences.

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The State of AI in Property Management

Generative AI tools are growing rapidly, , and companies are beginning to harness this powerful property management technology by significantly increasing productivity and automating property management workflows. However, as with any disruptive technology, there are challenges, and some are still uncertain about the ultimate impact AI will have on the industry.

*Source: NAA and AppFolio Research 2024 Property Management Industry Pulse: Artificial Intelligence
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Why Property Management Companies Need to Adopt AI Now

When used responsibly, AI can revolutionize property management for the better. By embracing AI, businesses can remain competitive, reduce manual tasks, and solve their most pressing challenges, including staffing hurdles, process inefficiency, and tough operating margins.

“Imagine having AI come in, respond to the obvious, organize the exceptions, and prioritize tasks based on how you run your business. That’s how your employee experience is going to change because now, they’re going to focus on what you hired them to do in the first place.”

Stacy Holden
Industry Principal, AppFolio
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How Property Management Teams Can Benefit From AI

Experience the First-Ever Embedded Generative AI for Property Management

Discover how AppFolio Realm-X can revolutionize your property management tasks. Watch our video demo and see how you can automate busywork and run a more profitable business.

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How AI Can Work as an Extension of Your Team Across Your Operations

 Follow these strategies to maximize your people and processes.

Marketing

Use AI to auto-generate detailed marketing descriptions for your properties and individual units to post on your website and third-party listing sites.

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Leasing

Let AI in property management work as an extension of your team to thoughtfully respond to prospects 24/7 and automate key leasing processes, like scheduling showings, finalizing lease agreements, and processing lease renewals.

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Maintenance

Intelligently manage requests, respond to your residents faster, automatically dispatch pre-approved vendors, and easily complete repairs with a fully AI-powered maintenance flow.

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Accounting and Reporting

Save time, increase visibility, and minimize errors and inconsistencies by using AI technology to process invoices, collect late fees, and generate monthly owner statements.

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Get Your Business AI-Ready by Following These Steps

Look for Purpose-Built AI Solutions

The technology partner you select to bring you into the age of AI matters. Instead of adding extra tools or disparate solutions on top of your existing tech stack, search for a centralized platform that can be fully integrated into your everyday operations to provide a solid foundation for AI.

Assess Your AI Readiness

AI depends on clean and reliable data to analyze, learn, and make more accurate predictions. Before implementing AI, all of your core business processes and data need to be digitized and standardized within a single system of record.

Embrace Responsible AI

AI is powerful, and it’s crucial to commit to fair and ethical practices. Adopt technology from vendors that use a responsible AI framework to develop their products and services.

Set Team Members Up for Success

Educate employees on how AI can empower them to work more efficiently and expand their skill set. Additionally, ask for feedback and ideas on ways they can implement AI in their day-to-day roles.

Multiply Your Impact With AppFolio Realm-X

See how you can shift from reactive to proactive, spend less time on manual busywork, and more time setting your next big idea in motion with property management tech that’s automated by AI — and controlled by you.

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“AppFolio Realm-X has completely shifted how we manage our properties. With its intuitive interface and powerful capabilities, we've seen significant improvements in efficiency and productivity across our portfolio.”

Simon Wong
CEO, Hogan & Vest
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Frequently Asked Questions

What are the potential cost savings associated with using AI in property management?

The potential cost savings associated with using AI in property management include reduced labor costs through automation of tasks such as rent collection, maintenance requests, and tenant screening, as well as improved operational efficiency and data-driven decision making that can lead to lower vacancy rates and optimized resource allocation.

In what ways can AI improve communication with tenants?

AI can improve communication with tenants through automated communications that provide 24/7 support, personalized messaging, and timely updates on maintenance requests and other important notifications.

Can AI help with tenant screening and application processes?

Yes, AI can help with tenant screening and application processes by automating tasks such as background checks, credit score analysis, and rental history verification, making the process more efficient and reducing the risk of human error.

What role can AI play in rent collection and financial management?

AI can play a significant role in rent collection and financial management by automating tasks such as payment processing, predicting and preventing late payments, and providing insights into financial trends through data analysis.

Can AI assist with risk management and fraud detection in property management?

Yes, AI can assist with risk management and fraud detection in property management by analyzing patterns, identifying anomalies, and detecting potential fraudulent activities such as false rental applications or suspicious payment transactions.

How can property management companies integrate AI with their existing software systems?

Property management companies can integrate AI with their existing software systems through APIs, data migration, and custom development, allowing them to leverage AI capabilities such as predictive analytics and automation while maintaining their current infrastructure.

What level of technical expertise is required to utilize AI tools effectively?

The level of technical expertise required to utilize AI tools effectively varies, but many modern AI solutions are designed to be user-friendly and accessible to non-technical users, while more complex applications may require specialized knowledge or expertise.

What are the ethical considerations of using AI in property management?

The ethical considerations of using AI in property management include ensuring fairness and transparency in decision-making processes, protecting tenant data and privacy, and avoiding potential biases in AI algorithms that could lead to discriminatory outcomes.

How can AI provide insights for better decision-making in property management?

AI can provide insights for better decision-making in property management by analyzing large datasets to identify trends, predict market fluctuations, and optimize operational efficiency, enabling informed decisions on maintenance and resource allocation.

How is AI evolving and what future applications can property managers expect?

AI is evolving rapidly in property management, with current applications including automation of routine tasks, enhanced tenant screening, and improved communication. The emergence of agentic AI is transforming the industry by introducing sophisticated systems that understand context, learn from interactions, and make intelligent decisions. These AI agents are capable of fulfilling traditional management roles, thereby enhancing efficiency, personalizing guest experiences, and maximizing revenue opportunities. Future applications are expected to include further integration with IoT devices, predictive maintenance, and personalized tenant experiences through advanced data analysis and machine learning.

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