Category: Property Management Trends

The Millennial Renter is Here! Are You Ready? (Webinar Recap)

Today’s webinar was on a timely and vital topic: Millennial Renters. Our very own Aimee Miller, VP of Marketing here…

Record Breaking Occupancy Rates…Is This Good News? (Webinar Recap)

We partnered with Trulia for a fantastic webinar, presented by Amy Konsikowski. With national occupancy rates at 95%, Amy touched on what it takes for property managers to sustain the current success and plan for future growth. She emphasized the importance of resident retention and a solid marketing strategy for property managers to stay competitive in the flourishing market.

Vacation Planning for Single-Family Property Managers

Property managers just starting out – and those operating with a limited staff – often feel like they can’t afford to go on vacation. It isn’t the money – it’s worrying that some catastrophe will show up just as you board the plane or drive beyond the city limit sign.

Three Ways to Manage Energy Use to Increase Value and Profit

Many property managers accept high utility bills as a necessary – if painful – cost of doing business. True, we…

Housing and Health: Can Your Property Pass the Fitness Test?

Owners and property managers spend countless hours fine tuning marketing plans and studying research to help them attract qualified tenants. While improving amenities and maintaining a beautiful property are excellent strategies for winning and keeping high-quality tenants, many property owners aren’t aware of the correlation between good health, our environment and multifamily housing.

Hire Smart: Why Your Recruiting Process Can Make or Break Your Business (Webinar Recap)

We partnered with NAA for a fantastic and important webinar titled: : Hire Smart: Why Your Recruiting Process Can Make or Break Your Business. Bill Nye, Senior Vice President, Marketing for RLL, gave the audience valuable tips and best practices for property managers to modernize their recruiting process and attract desirable candidates.

10 Things You Need to Know About The Millennial Renter (Infographic)

It is estimated the Millennials make up close to 40% of the housing market, and 90% of them are renters! This means big changes and a lot of opportunity for property managers. Investing in the right amenities and marketing strategies is critical to attracting and retaining the newest generation of renters.

Today, Tomorrow, Next Year: Where’s Your Focus?

One of the key challenges for property managers is effectively managing today’s conditions without losing sight of long-term goals. In the multifamily housing industry, forward thinking managers know that sustaining long-term growth demands management tools and solutions that use accurate demand forecasting methods.

AppFolio teams up with SurveyMonkey: Findings reveal customers mean business when it comes to tech

Recently, AppFolio worked with SurveyMonkey to see how real estate professionals across the Nation were embracing mobile technology, catering to Millennials in their business plan, and investing in technology in their quest to abandon old fashioned methods.

Building a Thriving Adult Community: Is Your Property Ready for Baby Boomers?

According to Pew Research, there are almost 80 million “card-carrying” baby boomers. This energetic group of citizens accounts for more than a quarter of the total US population. The growing demand for active adult communities presents unique challenges and promises for property managers looking toward the future.