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We partnered with Trulia for a fantastic webinar, presented by Amy Konsikowski. With national occupancy rates at 95%, Amy touched on what it takes for property managers to sustain the current success and plan for future growth. She emphasized the importance of resident retention and a solid marketing strategy for property managers to stay competitive in the flourishing market.
Owners and property managers spend countless hours fine tuning marketing plans and studying research to help them attract qualified tenants. While improving amenities and maintaining a beautiful property are excellent strategies for winning and keeping high-quality tenants, many property owners aren’t aware of the correlation between good health, our environment and multifamily housing.
We partnered with NAA for a fantastic and important webinar titled: : Hire Smart: Why Your Recruiting Process Can Make or Break Your Business. Bill Nye, Senior Vice President, Marketing for RLL, gave the audience valuable tips and best practices for property managers to modernize their recruiting process and attract desirable candidates.
We live in a mobile environment. Not a digitally mobile environment, but a physically mobile environment. Companies often lure skilled professionals with temporary contracts furnished with enticing bonuses and travel packages to fill critical worker shortages. These traveling professionals create opportunities for property managers that are hard to ignore – high salaries, generous rent reimbursements and often, corporate contracts.
Efficient property management systems empower leasing staff with easy to use tracking and personalization solutions to follow-up on leads and respond quickly via multiple communication channels. AppFolio Property Management software seamlessly integrates administrative processes with customer touch points from the initial inquiry to occupancy — and throughout the tenancy.