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Have you ever visited a website and immediately became turned off by the way it looked? Maybe it even prevented…
by Rae Parker
In the residential leasing world, May through September are known as leasing season—with July and August typically seeing the most…
by Brittany Benz, Rae Parker
Before the pandemic, multifamily businesses were debating the priority and pace of rolling out virtual and self-guided tours. However, when…
by Paul Bergeron
The pandemic has had a big impact on renters’ attitudes when it comes to what they expect from leasing and…
by Brittany Benz
Branding for property management companies has traditionally been centered around personal relationships — building trust directly with customers has always…
In today’s digital world, online listings are your primary way to make a good first impression. Outdated photography, inaccurate information,…
The next best thing to in-person tours, virtual showings are a great tool for leasing agents, especially for prospects who…
Compiling and analyzing leasing data isn’t easy. With so many different leasing performance metrics out there, it’s hard to know…
COVID-19 has rapidly sped up the property management industry’s shift towards digital technology. With social distancing and stay-at-home orders, the…
To provide you with more tools and support to overcome challenges during COVID-19, the AppFolio team is excited to bring…
by Megan Eales Monroe
