We partnered with Trulia for a fantastic webinar, presented by Amy Konsikowski. With national occupancy rates at 95%, Amy touched on what it takes for property managers to sustain the current success and plan for future growth. She emphasized the importance of resident retention and a solid marketing strategy for property managers to stay competitive in the flourishing market.
We partnered with NAA for a fantastic and important webinar titled: : Hire Smart: Why Your Recruiting Process Can Make or Break Your Business. Bill Nye, Senior Vice President, Marketing for RLL, gave the audience valuable tips and best practices for property managers to modernize their recruiting process and attract desirable candidates.
We partnered with Homes.com and ForRent.com for an informative webinar on a very important topic: Reputation Management. This webinar was packed with valuable tips and resources that property managers can implement now to manage and expand their online reputation. These weren’t just talking points, these were real action items that can have a huge impact on your business.
We recently hosted an informative webinar with presenter Carey Armstrong of Zillow. Carey gave a timely overview of today’s rental market and some of the trends Zillow is seeing at the local and national level. Though we saw variations in different markets, the overall data points to a promising rental trend for property managers across the country.
We received so many great questions and feedback from last week’s webinar Attract the Modern Renter: How to Leverage Mobile Trends, Online Reviews, and More, that we wanted to share host Darnell Holloway of Yelp’s responses to your key questions about online reviews, and how to leverage Yelp to your advantage. Here’s what he had to say:
We hosted a very informative and thought-provoking webinar today with Trulia and Inman News on 2014 Rental Predictions. Nikesh Parekh, VP of New Ventures at Trulia, presented some compelling stats and data that show the “perfect storm” of factors happening right now that make property management a booming industry with opportunities abound.
We hosted a great webinar today with Apartment Internet Marketing (AIM) and AppFolio, featuring Charity Zierten (Socially Engaged Marketing), Amanada Zinsmeyer (Behringer Harvard Residential) and Sarah Greenough (Princeton Properties) on the topic of “Why Reinvent the Wheel When You Can Steal It?” This webinar was packed with several ideas on how you can leverage or “steal” marketing concepts and campaign ideas that have been proven successful and adapt those ideas for your own property management marketing.
With our co-hosts Grace Hill and Axiometrics, we hosted a fantastic webinar on Student Housing Trends: What’s Hot in 2014. Our presenter Jay Denton, from Axiometrics (leading provider of market data) covered the market analysis of the growing student housing sector and talked about what you can do in your business to capitalize on this fast growing trend.