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As the housing landscape evolves, understanding renter preferences has never been more critical. The AppFolio Renter Preferences Report sheds light…
by Marc Frenkiel
As the supply of multifamily rental units grows, property managers and owners face the challenge of maintaining high occupancy rates,…
From verifying documentation to analyzing information, making critical resident decisions, and complying with fair housing laws, tenant screening is one…
by Brittany Benz
In a competitive real estate market, establishing a distinct brand for your property is key to attracting renters. Your property’s…
In today’s digitally driven world, both prospective customers and partners are researching you online, so it’s critical that you take…
Effective brand marketing has never been more critical for property management companies than it is today. Because nearly every industry…
It has been said that marketing and leasing are the lifeblood of property management. After all, effective marketing is what…
Marketing and leasing may very well be the lifeblood of property management. After all, effective marketing is what brings prospective…
Over the last few years, residents’ expectations have shifted drastically, and property management companies are recognizing the need to re-evaluate…
When businesses were reevaluating standard operating procedures in light of the shakeup caused by the pandemic, AppFolio worked with Lisa…