Last month we held our 2nd annual Customer Conference at the Fess Parker Resort in our home base of Santa Barbara, CA. Our goal was to build off the success and energy of last year’s conference, and make this one even better! We were thrilled with the turn out, and our customers enjoyed a value-packed 3 days of informative sessions, delicious food, and fun entertainment.
Have you ever wondered what the future of leasing would look like? Well the future is here! eHomes of Bakersfield is a real AppFolio customer, and the video below demonstrates how they use AppFolio to create an efficient, smooth, and entirely paperless leasing flow that allows them to quickly fill vacancies with ideal residents while saving time and money in the process.
Establishing resident policies often feels like a walking a tightrope. On one hand, property managers want to set boundaries that keep the community neat and orderly, safe for all residents and attractive to future residents. On the other hand, research shows that today’s tenants want more autonomy when it comes to decorating and creating personal spaces that fit their lifestyle and decorating preferences.
We partnered with Trulia for a fantastic webinar, presented by Amy Konsikowski. With national occupancy rates at 95%, Amy touched on what it takes for property managers to sustain the current success and plan for future growth. She emphasized the importance of resident retention and a solid marketing strategy for property managers to stay competitive in the flourishing market.