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Leasing, Maintenance

Timeless Interior Design Elements That Are Ideal for Rental Properties

The key to increasing your rental rates or market value may lie within one simple concept – establishing a timeless look with your rental property renovations. When you think of classical designs, thoughts of Roman architecture may come to mind, or perhaps you’re remembering a common oldie: that checkerboard patterned black and white tile floor. Classical yes, timeless – not by a long shot.

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Property Management Trends

Owners & Renters Are Mobile: Is Your Business Ready? (Webinar Recap)

With our co-hosts Grace Hill and Trulia, we hosted a fantastic webinar on what you should be doing to find and serve you mobile customers. Our presenter (Pierre Calzadilla, Senior Manager of Trulia Rentals) shared real-world tips on what you should be doing (now!) to cater to the mobile renter and how renters engage on mobile platforms; what features they want, and what prices are most searched for – we all learned something new!

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Marketing

How To Improve Your Property’s Reputation In 2014

The best part of the transference into a new year is the opportunity to start anew. If you’re a property manager or multi-resident complex owner who has had some reputation issues crop up online in 2013, the coming year offers an opportunity to turn over a new leaf and convert that negative image into a positive and appealing one.

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Leasing

5 Ways to Make Prospective Residents Feel at Home In Your Property

When you’re marketing a property to prospective residents, it’s important that you make them feel comfortable within the home. The first thing most prospective residents will do is visualize themselves, and possibly their family, inside of the home.

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Property Management Trends

Is Property Management Right for You?

Whether you’re already employed as a property manager or you’re considering a career change, you may be asking, “Is property management right for me?” In order to answer this question, you’ve got to be informed — and in the case of property management, that means understanding what the job entails. Read on to learn about the skills, knowledge and duties involved in property administration — and what they entail in a position as a property manager.

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Maintenance

Should You Renovate Your Rental Units? Cost Versus ROI is Only One Consideration

Wise investors realize when it’s time to renovate or remodel their rental properties, but deciding what projects to do and how far to take the transformation requires thoughtful consideration. Beyond the immediate or long-term potential return on investment (ROI), other solid reasons to renovate rental units include:

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Property Management Trends

Has Rent Hit the Ceiling? Our Take On The Recent Harvard Rental Study

According to a recent study, America’s Rental Housing, conducted by the Joint Center for Housing Studies of Harvard University, 35 percent of all households are renters and 21 million of those renters pay more than the recommended 30 percent of their income on rent. The conclusion many have taken based on these numbers? That a significant amount of people are renting and paying far more than they should be. While many of the points within the study were valid, we wanted to give our take on the data and dig deeper into what our customers are experiencing in the rental market firsthand in various metros.

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Marketing

Modernize Your Marketing For 2014 (Webinar Recap)

Today, we hosted a great webinar with co-hosts Grace Hill, called “Modernize Your Marketing for 2014,” featuring Amy Kosnikowki, one of the industry’s finest educators. Amy is a fantastic presenter and she had a ton of great tips and ideas for helping owners and executives gain a competitive advantage in 2014.

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Marketing

How Can You Attract More Gen Y Renters?

Did you know nearly 80 Million Gen Y renters are estimated to hit the market in the near future? Property Managers need to start making the necessary changes now to attract these renters for the future. Investing in the right upgrades and amenities now, can translate into more Gen Y-ers signing leases for your properties later.

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Maintenance

Winter Checklist: Ways to Protect Your Property from Damage

As winter approaches, you may need to turn your attention to seasonal property maintenance. Even your occupied rental properties may need additional care throughout the winter season, and not all of your property owners may be aware of the proper procedures for winterization. You may wish to debrief any applicable renters and property owners about the maintenance that is required and the costs associated.

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