apartment-rental-trends

The Impact of Consumer Trends

Last modified on September 8th, 2016
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Brock MacLean, Executive VP of For Rent Media Solutions, presented a webinar to property managers on current consumer trends in technology and how these trends impact the world of property management. He highlights each trend with plenty of great examples from companies that are already ahead of the game. It’s vital to keep up with these changes as your renters’ needs change. Check out the slides and recording below:

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Do you use any of these trends in your property management marketing? Any trends you’d add to this list? Let us know in the comments!

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Elizabeth Millar is the Marketing Programs Manager for the Community Associations market at AppFolio.

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1 comment

  1. Patrick Freeze

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    Great list! I really appreciate the notion that technology will drive consumer trends, even in the rental property business. More than ever people are willing to communicate via mobile devices. In fact they often prefer a simple text over a traditional letter in the mail. Property managers should be aware of trends such as these so that they can remain competitive in what is becoming a saturated market of property management companies.

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