Author: Rachel Jefferson

Rachel Jefferson is a Content Marketing Specialist for AppFolio.

Hot Apartment Marketing Ideas for Summer

Summer is full of energy—college students are moving in or graduating, and adults are looking for ways to beat the…

How to Handle a Bad Property Management Review

A negative review for a rental can haunt property managers and owners for months, maybe even years to come. Today’s…

Get to Know David Gaultiere, AppFolio Product Manager

How long have you been at AppFolio? I have been at AppFolio since April 2015. Tell us a bit about…

Guac Fest 2016: AppFolio’s 5th Annual Avocado Takedown

Let the puns begin. If there’s one thing Californians aren’t shy about it’s their consumption of avocados. In fact, Los…

3 Tips for Updating Your Properties to Bring in More Renters

If you plan on updating some of your rental properties this year, overall cost is probably a big consideration. You also may want…

Crafting a Better Resident Experience

Earning a reputation as a great property management company is no longer about offering good customer service—it’s about creating an…

Get to Know Michael Gordon, AppFolio Solution Engineer

How long have you been at AppFolio? I have been at AppFolio since December 2009. Tell us a bit about…

Which Energy-Efficient Upgrades Actually Pay Off?

Owners and property managers know that making environmentally friendly upgrades to rental properties not only attracts renters who want to go green,…

How to Take Better Photos for Your Property Listings

If you’re having trouble filling your vacancies, or you’re just looking for a way to spruce up your marketing efforts,…

Spring Landscaping Ideas for Property Managers

A little bit of curb appeal benefits property managers by showing off rental units in the best possible light. Time…