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Your Rental Property’s Website Speaks Volumes

Your website is a representative introduction to your property. It can be a warm, welcoming handshake, so to speak, or leave your page visitors wondering about your property – and your motives.

7 Common Resident Complaints and How to Turn Them into Praise

Property managers who make on-site customer service a priority will position their properties to potentially gain more favorable online reviews and develop stronger community reputations.

Meeting The Needs Of The Modern Customer

We recently gave a presentation at the NARPM Conference in Hawaii on the changing needs of today’s customer and how this is affecting the way modern property managers do business.

5 Benefits of Automating Your Application Process

Automating your application process is an exceptional way to reduce administrative overhead and thereby increase your profit margins.

Darnell Holloway of Yelp Answers Property Managers’ Online Reputation Questions

We received so many great questions and feedback from last week’s webinar Attract the Modern Renter: How to Leverage Mobile Trends, Online Reviews, and More, that we wanted to share host Darnell Holloway of Yelp’s responses to your key questions about online reviews, and how to leverage Yelp to your advantage. Here’s what he had to say:

Attract The Modern Renter: How To Leverage Mobile Trends, Online Reviews, and More (Webinar Recap)

We hosted a fantastic webinar today with presenter Darnell Holloway of Yelp. He highlighted some key online trends like check-ins, how to boost your mobile presence and other important concepts for attracting the modern renter.

How to Lease a Home, Not a Unit

Framing conversations with positive language and personalized presentations gives leasing agents an opportunity to “package the property” in an appealing way that resonates with prospective residents.

Finding the Ideal Renter

When it comes to successful property management, finding the ideal renters is not only essential, it’s a common concern among leasing agents. In fact, a survey of property managers and landlords found that 60 percent described finding the right renters as their biggest challenge.

Using Yelp to Reach Prospective Residents

Yelp isn’t just for reviews anymore; Yelp can also be used as an extremely effective lead generation technique with minimal effort. Property management companies will find that they can use Yelp not only for reputation management but also for targeted PPC advertising campaigns.