The Competitive Edge: Why Income Verification Strategy Matters for Property Management Success
According to the 2025 AppFolio Property Manager Benchmark Report, 51% of property managers now see improving resident satisfaction as a...
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Marketing and Leasing
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Attract more leads & fill vacancies faster
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The Verification Crisis in Property Management: Why 70% of Property Management Companies Report Rising Application Fraud
According to the 2025 AppFolio Property Manager Benchmark Report, maintaining high occupancy rates is the industry’s top concern, with 43%...
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What’s New in AppFolio: Summer 2025
AppFolio is leading the way with AI-powered solutions that empower teams to work smarter and build stronger communities for all. Keep reading to learn about what we delivered in Q2.
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Streamlining Leasing Operations: The Power of Integrating CRM Into Property Management Software
In the dynamic world of property management, staying ahead requires not only smart decision-making but also smart technology integrations. With...
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Centralize Teams and Scale Efficiently With Leasing CRM
As leasing grows more complex, centralization is the key to staying competitive. Discover how AppFolio Leasing CRM gives your team the tools to move faster, communicate better, and scale smarter.
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TMG: Tipping the Scales for Responsible Expansion
Find out how TMG Property Management eliminated inefficiencies, scaled with confidence, and discovered a long-term technology partner with AppFolio.
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Introducing AppFolio Realm-X: Your Key to Game-Changing Productivity
Discover how AppFolio Realm-X is revolutionizing property management by streamlining operations, automating repetitive tasks, and enhancing resident experiences.
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Riedman Companies: Space to Be More Proactive
Read how Riedman Companies embraces the technology of AppFolio Property Manager to ensure they stay true to their values and deliver exceptional experiences to residents, staff, and investors alike.
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How Artcraft Management Utilizes One Powerful Platform for 4,000+ Unit Success
An AppFolio customer for 12 years, Artcraft has seen significant change and growth over the past decade. As their needs evolved, AppFolio Property Manager grew, too.
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Follow these tenant screening best practices
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Atlas Real Estate: Space for Flourishing
Atlas Real Estate knew they needed a centralized solution for more efficient operations. See how AppFolio Property Manager contributes to their achievements and beyond.
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How AI-Based on Large Language Models Could Change Property Management for the Better
The property management industry is about to undergo a new wave of digital transformation thanks to the rapid advancement in...
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How to Make Virtual Showings a Win-Win for You & Your Prospects
The next best thing to in-person tours, virtual showings are a great tool for leasing agents, especially for prospects who...
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5 Steps to Improve Your Lead-to-Lease Conversion and Fill Vacancies Faster
Today, anyone can stream a TV show on-demand, click a computer mouse to order a week’s worth of groceries, or...
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Three Leasing KPIs Every Property Manager Should Track to Optimize Their Business
According to the 2025 AppFolio Property Manager Benchmark Report, maintaining high occupancy rates is the industry’s top concern, with 20%...
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5 Powerful Automation Strategies to Boost Leasing Performance
It's important to deliver great leasing experiences to meet modern renters’ expectations. We'll explore these challenges and show how automation and digital tools can transform your leasing process.
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Fill Vacancies Faster: How to Streamline Unit Turns
Between keeping track of upcoming vacancies, creating and scheduling work orders, and communicating between maintenance and leasing teams, managing unit...
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Your Ultimate Guide to Leasing Season: How to Maximize Occupancy and Efficiency
For residential property management, leasing season runs from May through September, with July and August typically seeing the most volume....
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Using Technology to Simplify the Tenant Screening Process
From verifying documentation to analyzing information, making critical resident decisions, and complying with fair housing laws, tenant screening is one...
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Why Your Leasing Team Needs a CRM Strategy
To kick off a brand-new season of The Top Floor, we spoke with Demetri Themelis, Co-Founder & CEO of Knock®,...
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The Top Three Trends Shaping Residential Real Estate Management in 2023
The past three years have been incredibly unique for property management. From a global pandemic to “The Great Resignation” and...
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